2010 Agents & Other

Blythe is a literary agent and marketing consultant and has considerable experience with publishers, authors, and ministries with marketing and publicity campaigns and product development. With 18 years of experience, Blythe develops and publicizes the works of authors and organizations. She works with mainstream and Christian media outlets and has had clients on the Today Show, Dateline, Fox News, Good Morning America, The 700 Club, The G. Gordon Liddy Show, Janet Parshall’s America, and others. Blythe was the Publicity Director and Marketing Director for Thomas Nelson Publishers for 8 years and worked in public relations and news in radio in Nashville while she was a freelance writer to magazines. She has been the Product Development Manager for Ransomed Heart Ministries founded by author John Eldredge. She started her agency in 2005 based in Colorado Springs where she and her husband are raising their three young children.

Blythe represents non-fiction and fiction authors to Christian and general market publishers. Her clients include pastors, counselors, journalists, leaders, and artists writing about self-help, business, finance, marriage, parenting, teens, memoirs, contemporary women’s fiction, historical romance, southern women’s fiction, and Christian living. Her clients come from ministries like Focus on the Family, Campus Crusade for Christ and Proverbs 31 Ministries; media outlets like the Houston Chronicle; business organizations like Dollar General, and others.

Workshop - Marketing Your Book Before and After It's Published (4F)
Editorial Needs – Authors with polished writing and marketable, well-thought out ideas that the author has the ability to promote, sell, and offer the organization(s) he or she is affiliated with.

The author needs to have strong content that is practical and reader-friendly. It is helpful for authors to have endorsements from other authors (particularly in his or her genre). Ideally, all of these elements would generate interest from media outlets to promote the book and the author’s ongoing recognition in the marketplace. The author needs to construct a marketing plan in traditional and non-traditional outlets to promote his or her book to become a known voice for the subject matter of the book and build credibility and a following through outlets like social networking. All of these elements contribute to a successful book campaign for both the author and the agent.

Workshop - Marketing Your Book Before and After It's Published (4F)
Editorial Needs